Our process began with a complete restructuring of the site’s architecture. Using React and Tailwind CSS, we ensured dynamic and consistent styling across all screen sizes—desktop, tablet, and mobile.
Global Accessibility Through Smart Language Support
Understanding the importance of accessibility for a global audience, we implemented automatic language selection based on user location. This feature made the site more inclusive and intuitive for international users, helping Zapia expand its reach and resonate with diverse audiences.
We integrated Prismic as the CMS for the blog, making
it easy for BrainLogic AI to manage and update content efficiently.
To support a fast and secure experience, the site was deployed on Cloudflare—drastically improving load times, boosting reliability, and reducing operational costs.
The resulting redesigned website exceeded the client’s expectations leading to a marked improvement in user engagement and conversion. The new user-friendly interface significantly lowered bounce rates and increased time spent on the site and conversion towards using Zapia through the app and WhatsApp.
Enhanced functionality, such as the addition of QR code scanning and direct app store links, streamlined the user journey from the website to app usage. The multilingual platform effectively catered to a diverse user base, increasing the site's reach and usability.
