Imagine starting a new product idea knowing exactly what your users need, which features will matter most, and having a clear roadmap from concept to launch. With our Product Discovery process, that’s exactly what you get—no more guesswork, wasted time, or unnecessary costs.

What is a Product Discovery? 

Product Discovery is the crucial first step in any product’s journey. Instead of rushing into design and coding, we slow down just enough to understand what your customers or users truly need, how your product can stand apart, and what it will take to bring your vision to life. It’s the difference between building something that “sounds good” and crafting a solution that impresses your users and fulfills your business objectives.

Why it matters? 

Think of Product Discovery as your product’s foundation. Without it, you risk building on shaky ground—wasting time, budget, and energy on features people don’t want or can’t use. By investing in discovery, you:

• Reduce Risk: Confirm that your ideas make sense before you spend time and money on development.

  
  

• Gain Clarity: Align your vision, requirements, and priorities so everyone’s on the same page.
  
  

• Save Time & Money: Start building only after confirming what will drive real value, ensuring a lean and efficient development phase.
  
  

• Improve User Satisfaction: Design with real user needs in mind, increasing your product’s chances of success right from the start.

Our approach

At Sagitta, we’ve refined our Product Discovery process to be both thorough and time-efficient, typically taking about 3-5 weeks. During this period, we maintain close communication—meeting at least twice a week—to ensure we stay aligned with your vision and can make swift progress.

1. Introduction & Alignment:
   We kick off with a session to explore your goal and challenges. In this phase, we clarify what success looks like for your product and ensure that everyone is working toward the same objectives.
   
   

2. User Research & Validation:
   If needed, we talk directly to potential or existing users. This can involve interviews or surveys to confirm our assumptions and uncover real pain points. If you already have this information or it’s not necessary for your product type, we can skip this step.
   
   

3. Requirements Definition:
   Armed with insights from the introduction—and potentially user research—we’ll refine and prioritize your product’s features. We define both functional and non-functional requirements, ensuring that every aspect is grounded in real-world user needs and aligned with your business goals.
   
   

4. Prototyping & Validation:
   With a solid idea of what to build, we create low-fidelity prototypes—like wireframes or process maps—to visualize your solution. We then refine these based on feedback, ensuring we’re on the right track before you invest in development.
   
   

5. Time & Cost Estimation:
   Finally, we translate our findings into a detailed development roadmap. You’ll see each phase of the build, know how long it should take, and receive a comprehensive cost estimate. By the end of Product Discovery, you’ll have the clarity and confidence to move forward.

What you get at the end

After completing the Product Discovery process, you’ll have more than just a list of features—you’ll gain a comprehensive understanding of your product’s potential, a clear roadmap for moving forward, and tangible assets that help guide the development process efficiently and effectively. Our deliverables ensure you start building with full confidence and clarity.

• Solution Blueprint: An in-depth document capturing key insights, validated requirements, and a high-level technical plan.
  
  

• Design/Prototype: Tangible visualizations—like wireframes or diagrams—that show how the product will function and feel.
  
  

• Project Roadmap: A step-by-step plan outlining development phases, milestones, and checkpoints, keeping you in control of progress.
  
  

• Budget Estimate: A transparent cost breakdown that helps you plan and avoid surprises later.
  
  
  

  
  

Ready to start your product’s success story?

By investing in our Product Discovery process, you’re setting your product up for success from day one. Instead of guessing, you’ll be building something your users truly want. If you’re ready to create a product that stands out in the market, let’s talk.